360MatchPro and Corporate Workplace Giving
360MatchPro is a fully automated matching gift software that helps identify matching gift opportunities and sets up an automated plan in place for your organization. Although matching gifts are submitted by individuals, they shouldn’t be overlooked when it comes to your corporate workplace giving strategy. You can use 360MatchPro to get a broader sense of where your donors work and which companies support you through their matching gift programs. You can also use insights from 360MatchPro to identify potential volunteers for corporate teams, high-value partners to recognize, mid-level partners, to strengthen ties with, and more.
Identifying Top Companies
From the Dashboard, you can access your Top Companies. Click Show all to view the list of top companies, sorted by the number of donors in your 360MatchPro account.
The Top Companies dashboard allows you to quickly view program details to determine if you are eligible for the company's program. If you aren’t eligible for the program but have a high engagement from donors, we recommend reaching out to existing contacts at the company to ask for a one-off match for any active fundraising events the company may be participating in.
You can also view donor records by click on the number of donations by the company name
This view lets you get a quick overview of the match potential for a company. You can also adjust the number of entries you can see by clicking the drop-down menu next to Show ___ entries.
Exporting Donors for a Specific Company
Sometimes you want to take a closer look at a company’s potential. To export and manipulate data, go to the Donations tab and type the company name into the Search field.
When exporting records, you can easily identify:
Totals outstanding dollars from matches (Waiting for Donor / Match Initiated)
Total dollars expected from matches (Pending Payment)
Total dollars received (Match Complete)
Top donors for a specific company
Leveraging Data from 360MatchPro for Your Corporate Giving Strategy
The above figures can be included in presentations to the company thanking them for their partnership, or as a case to expand an existing partnership (especially if you aren’t eligible for their matching gift program).
Top donors for a company could be passed on to mid-level or major giving officers for cultivation. They could also be recruited as a volunteer, fundraiser, or organizational champion. An organizational champion is someone who helps maintain the relationship with your organization at a company. They may be responsible for assisting employees with the matching gift process, recruiting and assisting fundraisers, managing corporate teams, and more.
You could also export records from a specific time period by the campaign to view top companies for that campaign and time frame. Over time, this lets you quantify who your top corporate partners are in matches to better cultivate and retain those relationships over time.
Using the Stats Data
Your organization can use the Statistics tab to get much more insight into donor activity and analyze the ROI of 360MatchPro from a monthly, quarterly, and annual basis. Our recommended approach is to log in to your account at least on a monthly ...
Do you have benchmark 360MatchPro data we can compare our organization to?
Data can vary drastically depending on your 360MatchPro implementation. Please use these as rough guides. Email Data: Email open rate: Defined as Emails Opened / Emails Delivered Typical range of 30% - 60% Note: Email tracking data isn't always ...
Getting Started: Stats Overview
Statistics Within the Statistics tab, you can find more detailed reporting about your 360MatchPro account. You'll be able to gain insights on the donor activity with 360MatchPro's automated emails and analyze the ROI of 360MatchPro from a monthly, ...
Three Ways Your Operations Team Can Use 360MatchPro
360MatchPro is a fully automated matching gift software that helps identify matching gift opportunities and sets up an automated plan in place for your organization. When it comes to matching gifts, there can be challenges in gifts not being ...
To give you insight on email deliverability and donors' interaction with emails, Email Statistics shows the following information: Total Emails Delivered: number of emails that have been received by donors whose email addresses are within your ...