Workplace Giving Insights by Double the Donation
This guide explains how Double the Donation’s Workplace Giving Insights process works and answers common questions about leveraging employer data to uncover matching gift opportunities and enhance donor outreach.
What is the value of Workplace Giving Insights?
How do Workplace Giving Insights work?
What data points are required for Workplace Giving Insights?
What data points should NOT be included?
What data points are returned in Workplace Giving Insights?
What is the pricing for Workplace Giving Insights?
Getting started with Workplace Giving Insights
What is the value of Workplace Giving Insights?
Workplace Giving Insights helps nonprofits and educational institutions identify matching gift opportunities by determining donors' employers. This is critical for increasing matching gift revenue, discovering corporate partnerships, and tailoring donor outreach efforts.
Key Benefits of Workplace Giving Insights:
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Identify Employers: Find out where your donors work and inform them about matching gift eligibility.
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Reveal Employer Trends: Understand which companies are most represented in your donor base.
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Discover Corporate Partnerships: Unlock new opportunities for partnerships, sponsorships, and corporate giving programs.
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Targeted Outreach: Customize your communication and fundraising efforts based on employer data.
More than 18 million people work for companies that offer matching gift programs. Workplace Giving Insights helps close the $4-7 billion gap in unclaimed matching gift revenue by providing actionable data on donor employers. This service helps you increase engagement and funding by targeting the right donor segments.
How do Workplace Giving Insights work?
Double the Donation uses a specialized process to deliver accurate, clean, and actionable data. The insights are based on a comprehensive database of employer information and are verified using multiple methods to ensure data accuracy.
Process Overview:
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Data Accuracy: Double the Donation verifies each donor’s employer information to ensure high data quality.
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Clean, Usable Data: Only verified, actionable data is returned to your team.
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High-Quality Service: Nonprofits and universities receive excellent support throughout the process.
What data points are required for Workplace Giving Insights?
The more information you provide, the better the accuracy of the results. Below is the list of required and optional data fields for submitting your donor file.
Required fields:
- Unique Identifier Number
- First Name
- Last Name
- Address
- City
- Zip Code
- Email Address / Email Domain
Optional fields (if available):
- Phone Number
- Age / Date of Birth / Year of Birth
- Spouse Name
- Maiden or Previous Name
- (For colleges and universities) Graduation Year, Degree Program
If you can’t provide everything, don’t worry—our team will work with what you have.
What data points should NOT be included?
To ensure that the process runs smoothly and the data is clean, follow these guidelines:
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Avoid exporting full CRM records: Only include the fields listed above.
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Clear Headers: Ensure every column in your file has a clear header/title. Any unclear or extra data may require resubmission.
What data points are returned in Workplace Giving Insights?
Your completed Workplace Giving Insights file will include:- Employer Name
- Experience_1 (current or most recent position)
- Accuracy Score (High, Medium, or Low confidence)
- Existence of workplace giving programs of choice (matching gift, volunteer grant, volunteer PTO, corporate grant, payroll giving)
What is the pricing for Workplace Giving Insights?
Double the Donation provides custom pricing based on the volume of records you wish to analyze. Pricing is tailored to each nonprofit or institution.
Getting started with Workplace Giving Insights
Ready to unlock new matching gift opportunities and enhance your donor data?
Steps to Get Started:
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Contact Double the Donation for a consultation.
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Submit Your File with the required fields to Double the Donation.
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Receive Your Workplace Giving Insights results and begin applying the insights to your outreach efforts.
FAQs
Q: Why is employer information important for nonprofits and higher educational institutions?
A: Employer data helps organizations:
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Identify potential corporate partners for matching gifts or sponsorships.
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Personalize outreach, making donor communications more relevant and targeted.
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Increase fundraising efficiency by focusing on donors who may be in positions to contribute at higher levels.
Q: How does employer information help with matching gifts?
A: Many employers offer matching gift programs, and having accurate employer data helps:
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Identify eligible employees who may not be aware of their employer’s matching gift program.
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Maximize donation potential by encouraging matching gifts during fundraising campaigns.
Q: What if I don't have all the required data points?
A: That’s okay! The more information you provide, the better the results, but Double the Donation can still run Workplace Giving Insights with limited fields.
Q: How accurate are the results?
A: Each record is returned with an Accuracy Score (High, Medium, Low), allowing you to prioritize follow-up based on the confidence level of the employer match.