This guide explains how Double the Donation’s Workplace Insights process works and answers common questions. Workplace Insights help organizations identify donors’ employers to uncover matching gift opportunities and more.
What is the value of a Workplace Insights?
How do Workplace Insights work?
What data points are required for Workplace Insights?
What data points should NOT be included?
What data points are returned in Workplace Insights?
What is the pricing for Workplace Insights?
Getting started with Workplace Insights
What is the value of Workplace Insights?
More than 18 million people work for companies that offer matching gift programs.
Yet, $4–7 billion in matching gift revenue goes unclaimed each year.
Workplace Insights help close this gap by:
- Identifying donors’ employers so you can notify them of match eligibility.
- Revealing employer trends within your supporter base.
- Helping you discover potential corporate partnership opportunities.
- Enabling tailored outreach to specific donor segments.
How do Workplace Insights work?
Double the Donation has developed a specialized process using its vast database of employer information.
The process emphasizes:
- Data accuracy through multiple verification methods.
- Clean, usable data delivered back to your team.
- High-quality service for nonprofits and universities.
What data points are required for Workplace Insights?
The more information you provide, the better the accuracy of results.
Required fields:
- Unique Identifier Number
- First Name
- Last Name
- Address
- City
- Zip Code
- Email Address / Email Domain
Optional fields (if available):
- Phone Number
- Age / Date of Birth / Year of Birth
- Spouse Name
- Maiden or Previous Name
- (For colleges and universities) Graduation Year, Degree Program
If you can’t provide everything, don’t worry—our team will work with what you have.
What data points should NOT be included?
To ensure clean processing:- Do not export your full CRM records as-is.
- Only include the fields listed above.
- Make sure every column has a clear header/title.
What data points are returned in Workplace Insights?
Your completed Workplace Insights file will include:- Employer Name
- Experience_1 (current or most recent position)
- Accuracy Score (High, Medium, or Low confidence)
What is the pricing for Workplace Insights?
Double the Donation provides custom quotes based on record volume.
When contacting our team, share the approximate number of records you’d like included so we can provide tailored pricing.
Getting started with Workplace Insights
Ready to enhance your donor data and unlock new matching gift opportunities?- Contact Double the Donation for a consultation.
- Share your file with the required fields.
- Receive your Workplace Insights results and start applying them to your outreach.
FAQs
Q: Why is employer information important for nonprofits and higher educational institutions?
A: Employer data provides valuable insights into potential partnerships, corporate giving opportunities, and alumni engagement. It helps organizations:
- Identify potential corporate partners for matching gifts or sponsorships.
- Personalize outreach and communication, making donor interactions more relevant and targeted.
- Increase fundraising efficiency by focusing on individuals who may be in positions to contribute at higher levels.
Q: How does employer information help with matching gifts?
A; Many employers offer matching gift programs, where they match charitable donations made by their employees. By having up-to-date employer data, nonprofits and educational institutions can:
- Identify eligible employees who may not be aware of their employer’s matching gift program.
- Maximize donation potential by encouraging matching gifts during fundraising campaigns.
Q: What if I don't have all the required data points?
A: That’s okay! The more information you provide, the better the results—but we can still run Workplace Insights with limited fields.
Q: How accurate are the results?
A: Each record is returned with an Accuracy Score (High, Medium, Low) so you can prioritize follow-up.